Toy company Mattel (behind such iconic brands as Barbie, Hot Wheels, American Girl, Fisher-Price, Thomas & Friends and more) announced the launch of Creatable World, a customizable doll offering that ...

Add Yahoo as a preferred source to see more of our stories on Google. Are they the first toy company to tackle this demographic? No — but they’re the first big brand to take it on, and that indeed is ...

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Journalist Bonnie Burton writes about movies, TV shows, comics, science and robots. She is the author of the books Live or Die: Survival Hacks, Wizarding World: Movie Magic Amazing Artifacts, The Star ...

Iconic toy maker Mattel has announced a line of gender neutral dolls under new brand Creatable World. The company told Time magazine that it realized a gap in its current line-up — which includes ...

See more of our trusted coverage when you search. Prefer Newsweek on Google to see more of our trusted coverage when you search. Mattel, the toy company behind Barbie, is looking to make doll play ...

EL SEGUNDO, Calif.--(BUSINESS WIRE)--Mattel, Inc. (NASDAQ: MAT) today announced the global unveil of Creatable World™, a customizable doll line offering endless combinations all in one box. Creatable ...

Open up a child’s toy box and you’ll see a big difference between dolls coded as girls and those coded as boys. Even if they don’t have big breasts and tiny waists like Barbie, the "girls" will likely ...

(CNN) – Mattel is launching new dolls aimed at breaking gender barriers. The toy company’s new gender-inclusive dolls are called “Creatable World.” The figures come in kits with different hair, ...