For tech-savvy business leaders, integrating AI into their sales processes has become a game changer in today’s fast-paced ...

The starting point for those studies is your customer-segmentation model. After you decide which approach to use to measure migration, the process is a virtuous circle of analyze, segment, campaign, ...

Instead of skipping consumers in the states with more restrictive ... They’ve adopted an adaptive, AI-enabled approach to audience segmentation. Let’s unpack this alliterative strategy ...

1994). Socioeconomic market segmentation focus on the consumer's physical attribute such as age, sex, income, education, occupation and so on. Geographic market segmentation emphasizes the place that ...

UK dealers could be missing out on millions in lost revenues due to leaving customer data segmentation on the “too difficult ...

Addressing this issue head-on, a groundbreaking consumer segmentation tool is in development, promising to transform how companies approach their data, enabling them to better understand and ...