AdExchanger4d
Beyond The Cookie: How Connectivity Is Redefining Advertising’s Future
The need for addressability has been a rallying cry among advertisers for the past five years, as they search for targeting ...
TechBullion6h
6 Steps to Improve Marketing with AI Agents
By assisting businesses in automating repetitive tasks, personalizing messaging, and better understanding their clients, artificial intelligence is revolutionizing marketing. Agent AI allows marketers ...
There’s a big gap between what consumers and CX leaders value
Consumers value first-contact resolution and knowledgeable agents significantly more than customer experience leaders, a ...
TechBullion4d
How sound influences consumer behavior in the digital age
The subtle art of sound is more than just music to your ears; it is a powerful tool that shapes perceptions and sways decisions. In a world driven by digital interaction, understanding how sound ...
Devdiscourse22h
Artificial Intelligence and E-Commerce Loyalty: What 425 Russian Consumers Revealed
A 2023 study by Russian and Canadian researchers found that while AI tools are widely used in Russian e-commerce, they are ...
Scientific Research Publishing12d
Influence of Social Media on Consumer Behavior: Investigating How Social Media Platforms Shape Consumer Purchasing Decisions and Loyalty ()
Investigating How Social Media Platforms Shape Consumer Purchasing Decisions and Loyalty Social media has emerged as a dominant force in shaping consumer behavior, profoundly influencing purchasing ...