The custom labels are back for the first time in over a decade. Now, there are digital elements for even more personalization ...
Coca-Cola is bringing back its famous ‘Share a Coke’ campaign, hoping to introduce a new generation of consumers to the platform and offer digital experiences in addition to the personalised cans.
A season-long strategy around NIL ath­letes drove measurable results, increased brand visibility and strengthened com­munity ...