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Iconic Coca-Cola Christmas ad sparks debate over use of AI
The viewer felt as though they were "watching the death of art and our planet unfold in ... Meanwhile, a third passionate user wrote: "THEY USED AI FOR THE COCA-COLA CHRISTMAS ADVERT THOSE SCUMMY ...
Marketing Dive10d
What Coca-Cola has learned on its generative AI journey so far
Pratik Thakar, head of generative AI for The Coca-Cola Company, explains how the beverage giant is applying the tech ...
Devdiscourse16d
Cola Wars Rekindled: Pepsi's 'Any Time' Campaign Takes On Coca-Cola
Cola's 'half time' concept, reigniting the long-standing rivalry between the two beverage giants. By flipping the script, Pepsi is reviving the spirit of cheeky marketing with an ad that recalls the ...
Business Insider10mon
Big brands like Coca-Cola and Intuit are betting on generative AI. Meet 12 agencies making their innovative campaigns.
In 2023, the beverage giant created a commercial called "Masterpiece" with gen AI. The commercial places viewers in an art museum where famous pieces of art come to life with bottles of Coca-Cola ...
Devdiscourse10d
Coca-Cola India's Green Initiative in Bandhavgarh: Clean Destination Project Launched
Coca-Cola India and its foundation Anandana have partnered with Madhya Pradesh Tourism Board to promote solid waste ...