A quick look at our guide to the best CRM software will prove that. The lead generation, contact management, and analytics ...

As our digital focus month begins, Ash Rishi shares his belief that CRM is not a solution, but in fact a strategy in pharma marketing. He also shares his top five reasons as to why a dedicated CRM ...

This article explores the historical evolution, strategic benefits, and future trends of CRM systems, emphasizing their critical role in modern business strategy. With advancements in artificial ...

Brands understand the importance of reaching consumers on their mobile devices, yet many still find it difficult to implement a mobile CRM strategy. There are many challenges to implementing mobile ...

many companies have chosen to implement a Customer Relationship Management (CRM) strategy to manage the customer-facing processes of their business. Customer Relationship Management is nothing new. In ...

To ensure CRM strategies stand the test of time, I’ve identified three core principles for walking the tightrope from today to the future successfully. The technology landscape is changing rapidly, ...

Marketers need to integrate push notifications as part of their overall direct marketing and CRM strategy to take full advantage of this important new opportunity, according to a new report from ...

The CRM Director will be responsible for overseeing the design, implementation, and maintenance of the Salesforce CRM system in the organization. They will work closely with the development, marketing ...

To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including ...

In this article, we are going to take a look at where Salesforce Inc. (NYSE:CRM) stands against the other growth stocks. Kevin Mahn, President & CIO at Hennion & Walsh Asset Management ...

AI and CRM strategies can help bridge this gap, improving CX and loyalty. Jonathan Moran from SAS discusses how AI is advancing CRM beyond contact centers and marketing and what's needed to ensure its ...