As our digital focus month begins, Ash Rishi shares his belief that CRM is not a solution, but in fact a strategy in pharma marketing. He also shares his top five reasons as to why a dedicated CRM ...

Heptagons held at Optimove Connect 2025 recognize outstanding CRM marketing campaigns, teams, and individuals driving ...

ABX marketing allows B2B SaaS companies to offer highly tailored strategies to engage high-value accounts and maximize ROI.

freeing up Marketing and BD team members for more strategic pursuits. At CLIENTSFirst Consulting, we believe that CRM success is not just about technology but about aligning systems, strategies ...

With today’s hectic startup landscape, entrepreneurs always seek technologies that improve operations efficiency and bring ...

This trait ensures that the CRM marketing strategy aligns with overarching business objectives, creating a cohesive and effective approach between marketing, sales and other departments.

Learn about using custom relationship management systems for GovCons — the key benefits, core features, best practices and long-term impacts of an effective strategy.

In the fast-evolving world of business, B2B (business-to-business) marketing plays a crucial role in helping companies build strong relationships, generate leads, and drive revenue. Unlike B2C ...

HubSpot is a powerful CRM platform, and they define content marketing as the “process of planning, creating, distributing, ...

Marketers need to integrate push notifications as part of their overall direct marketing and CRM strategy to take full advantage of this important new opportunity, according to a new report from ...

In the competitive world of cosmetics, brands are constantly striving to enhance customer relationships, optimize marketing ...

Commissions do not affect our editors' opinions or evaluations. If you need customer relationship management software (CRM) to help grow your business, interact with customers and manage pipelines ...