Learn what a CRM database is, key features to look for, benefits, and best practices to help you choose and optimize the ...

Craig and Salesforce Product Manager Georgina Prager are also heavily involved in the CRM & Marketing Automation Program strategic initiative, which aims to deliver a 360-degree view of constituents ...

Kellogg Co. is bolstering its mobile strategy with a new CRM initiative that will enable the company to ... as well as a CRM platform for analyzing customer behavior and executing marketing campaigns.

Recognized as the Visionary Leader in Gartner’s 2024 Magic Quadrant for Multichannel Marketing Hubs. Being a visionary leader is a hallmark of Optimove. It was the first CRM Marketing Platform to ...

Site features are designed to serve the top executives, including members of the C-Suite, sales and marketing leaders, contact center managers, and IT department heads, who make the business decisions ...

Vinay Iyer, New York-based vice president of global CRM marketing at SAP AG, hosted the event for press and analysts. Mobile-social CRM So why did NRG Energy decide to focus on Apple’s iPhone ...

Martech adoption is accelerating as businesses embrace AI-powered tools for improved CRM, process automation, and ...

The company expects to benefit from its 2024 investments in CRM and workflow ... driven by higher sales and marketing investments and strategic technology initiatives. Net income increased by ...

The NBA team is partnering with SMS marketing firm Txtstation for the initiative, which will place the calls to ... The Jazzz want us to take our data and feed it into their CRM system, which is a big ...