PeopleSoft has earned at least temporary bragging rights by inking a deal with a former customer of Siebel Systems, the market leader in CRM applications. PeopleSoft's new licensing agreement with ...

Just a few short years ago, the effectiveness of pushing back-end business applications onto small mobile devices was mediocre, at best. The devices weren’t that powerful. Mobile networks were orders ...

Twenty years ago, sales leaders around the world were sold on the promise of a new, cloud-based CRM that would replace the moribund legacy applications that ruled the roost. Fast forward to today and ...

The market for customer relationship management applications grew by 10 percent in 2004, spurred by the uptake of on-demand software, according to a report released Tuesday by AMR Research. After two ...

These and many other fascinating insights are from Gartner’s What’s Hot in CRM Applications in 2018 by Ed Thompson, Adam Sarner, Tad Travis, Guneet Bharaj, Sandy Shen and Olive Huang, published on ...

CRM’s roots go all the way back to the 1950s with the invention of the Rolodex, which remained a staple on the desks of marketing and sales professionals around the world for decades. Then in the late ...

Consider your practice, and the resources you have available to conduct business. There’s your office space, whether it be a physical location or the place in your home that you now work from. Then, ...

Siebel Systems, a leading provider of business applications software, today announced new enhancements in its comprehensive CRM suite for the energy industry, Siebel Energy 7.7, that further enhances ...

When CRM implementations fail, it’s often because the product and its setup process are too complicated, time-consuming, and difficult for users to buy in. Did you know that anywhere between 50% and ...

If you’ve been waiting to see how Microsoft has improved its CRM application, the wait is over. About two years in the making, Microsoft Dynamics CRM 3.0 adds new marketing features, tighter ...