This vendor-written tech primer has been edited by Network World to eliminate product promotion, but readers should note it will likely favor the submitter’s approach. Thanks to cellular GPS, the days ...

Bluetooth beacons enable proximity-based contextual awareness, but implementing beacons on a product can present some interesting design and development challenges. First, there is no official ...

Visit our Marketing Nerds archive to listen to other Marketing Nerds podcasts! In this week’s episode of Marketing Nerds, Casey Markee of MediaWyse and Search Engine News joins SEJ Executive Editor ...

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. [Editor's note: Author Kevin Hunter will be a panelist on the Digital Signage Federation’s July ...

Location-based services have been around for years, but recently the market heated up with the introduction of Bluetooth Low Energy (BLE) beacons. BLE beacons are small sensors that you can attach to ...

Google today introduced a number of new products around Bluetooth Low Energy (BLE) beacons in an effort to challenge Apple’s iBeacon ecosystem. These new products include a new open beacon format, ...

Enterprise location services company CenTrak has begun manufacturing Bluetooth Low Energy (BLE) beacons and embedding them into its sensor devices to provide its customers with wayfinding ...

Apple introduced the iBeacon protocol in 2013 as a way for Bluetooth Low-Energy (BLE) devices to transmit location information to a Bluetooth-enabled device, such as a smartphone or tablet. While ...

For decades, the enterprise Wi-Fi network served one purpose: to connect users devices to the company network. However, the rise of digital transformation has caused many organizations to leverage ...

Ble Beacons Market · GlobeNewswire Inc. Dublin, Jan. 26, 2026 (GLOBE NEWSWIRE) -- The "Ble Beacons Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, 2021-2031" has been added to ...