Not that long ago, BMW Individual was a little-known client program that offered unique materials and equipment to customer specification. While this may sound like a secret menu with an expanded list ...

While up until now the German manufacturer offered its North American customers a 4 year/50,000 miles free maintenance program, BMW announced today that all of its models, except the Alpina B7, will ...

BMW Motorsport is continuously looking for new talent and, to make sure everyone gets a chance from an early age, they just announced the introduction of a new junior program for GT and touring car ...

BMW is extending its long-running BMW M Driving Experience into a broader program called AREA M, a rebrand that comes with a more international focus, a new hub location, and a wider set of events ...

BMW Korea (CEO Han Sang-yoon) is introducing a new electric vehicle test drive membership program called "BMW BEV MEMBERSHIP" to celebrate its 30th anniversary. The BMW BEV MEMBERSHIP is a large-scale ...

Design and functionality make these lightweight forged wheels absolute highlights in the diverse range of BMW M Performance Parts. New Delhi: The retrofit products from the BMW M Performance Parts ...