There are tons of examples of content syndication in the broader media industry: Sony Entertainment has syndicated shows like ...

As AI floods the content landscape, differentiation now hinges on story, structure, and human judgment—according to 10 B2B ...

In the ever-evolving landscape of B2B marketing, the convergence of artificial intelligence (AI) and ABM has ushered in a new era of efficiency and effectiveness in content syndication. As businesses ...

With the digital landscape constantly evolving, content marketing has emerged as a crucial strategy for B2B companies looking to build trust, engage decision-makers, and drive long-term growth. Buyers ...

In B2B, the brands that win are those that think beyond campaigns and focus on connection. Because when your content consistently speaks to the challenges, aspirations and realities of your audience, ...

Goldcast, the AI-powered B2B video content platform, is now offering Goldcast Recording Studio, empowering B2B marketers to create polished, on-brand video content without the cost, complexity, or ...

By focusing on authority, precision, and credibility, B2B brands can navigate the evolving landscape and win the trust of ...

After a tough year in terms of content marketing effectiveness, B2B marketers got some reassuring news from the Content Marketing Institute’s just-released annual survey. Now 62% of B2B marketers in ...

What motivates B2B technology firms to create new pieces of content? Do motivations vary by business type and size? To find out, 10 Fold surveyed 450 marketing executives who work for B2B or B2B-B2C ...

B2B decision makers do not like most marketing content. Picture this: You’re a content marketer at a fast-growing technology services firm. Your desk is littered with studies, notes from your last few ...

One of the biggest mistakes I see time and time again with B2B content is that it misses the point that you are selling to a human. The naming conventions B2B and B2C have forced us to think that each ...

Content is still the most prominent topic in the B2B marketing space. Every right-minded B2B marketer is doing it. But which of them are transforming our approach? Who out there is best placed to ...