Asda has launched its new Christmas campaign featuring a familiar festive character, the Grinch, as the retailer says it can convert "even the biggest Christmas cynic with its outstanding product ...

The campaign, dubbed ‘Christmas made Better’, moves away from conventional retailer activity by depicting the many individual moments that make up the festive period rather than focusing solely on ...

Asda is leaning into a big-character Christmas this year, tapping one of the holiday season’s most recognizable faces: the Grinch. Famously averse to festive cheer, the Dr Seuss creation is the ...

Joe Bagnall, Head of Film at Lucky Generals, about how their team brought Dr Seuss Enterprises' legendary sourpuss, The ...

The application, pictured above, has been created by Carlton Active, which has produced similar interactive commercials for brands such as Audi and Unilever. Options on the interactive service include ...

Wayne Rooney has been dropped as the face of Asda after just three months. The England star had signed a £3 million deal with the supermarket giant, but he has now been told that he isn't worth the ...