Apple today released a YouTube Short revealing a rare behind-the-scenes look at the making of its playful MacBook Neo introduction video. The short clip gives what Apple describes as "a peek at some ...

The all-new intro sequence for Apple TV was made with practical effects and shot in-camera, Ad Age reports. Rather than using digital techniques, the new sequence was made by shooting large glass ...

Apple's take on immersive video for the Apple Vision Pro is a departure from typical fisheye projections, incorporating an interesting twist for the high-resolution headset. Headsets providing VR and ...