Mattel’s American Girl doll brand is continuing to celebrate its 40th anniversary with an early look at its 2027 "Girl of the ...

Celebrating decades of girls, dolls and stories, 'The Making of American Girl' goes behind the scenes of its making and tells ...

The 2027 Girl of the Year has officially been revealed, and she's a good sport through every challenge that comes her way.

NEW YORK — The American Girls are turning 40, but when you look at them, you’d never know it. They are forever 10, schoolgirls with hair bows and a semi-smile that reveals two front teeth. You know ...

American Girl mania took over our newsroom on one Wednesday in April. But why do the dolls still resonate with so many people?

American Girl began 40 years ago in Madison and then Middleton with dolls and books about girls living in different historical eras. Founder Pleasant Rowland insisted American Girls materials be ...

If you purchase an independently reviewed product or service through a link on our website, Rolling Stone may receive an affiliate commission. Everyone remembers their first… American Girl Doll, that ...