Warner Bros. Discovery Is Rebranding Max
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Normally, Conan O'Brien and the "Inside the NBA" stars get the biggest laughs at a Warner Bros. Discovery (and before that, a Turner Networks) upfront. O'Brien wasn't there, instead appearing via a quick,
Warner Bros. Discovery U.S. Hispanic has revealed its digital expansion plans in its 2025-26 Upfront, which includes the launch of WBTV Hispanic Stream.
Warner Bros. Discovery kicked off the final day of upfronts from Madison Square Garden this morning, but unlike many other presentations this week, sports didn’t make an appearance until more than an hour into its presentation.
As the waitstaff prepare to serve signature cocktails and enough canapés to feed a small nation, tariffs have arrived as an unwelcome party crasher. TV’s annual “upfront” selling season, when brands begin to commit ad dollars for the coming year,
Looking to draw on the heritage of its portfolio, Warner Bros. Discovery is rolling out an initiative called WBD Storyverse, which aims to “recapture the magic of the original IP through a branded lends.
It’s the final (official) day of upfront week, and Warner Bros. Discovery will take center stage in the morning from the Theater at Madison Square Garden.
The NBCUniversal Upfront 2025 will kick off at Radio City Music Hall on Monday, where media companies will pitch and persuade brands to spend billions of dollars on advertising. The annual advertisement-selling event would see TV networks going head-to-head with streaming companies as they look to secure a big chunk of their ad revenue for the
Michael B. Jordan, appearing at the Amazon upfront Monday to tout his work on what he called the “Creed-verse,” began with a shout-out to Sinners. Drawing one of the biggest ovations of any star walking the Beacon Theatre stage,