Venu Sports, the planned sports-centric streaming service from ESPN (Disney), Fox, and Warner Bros. Discovery will be “discontinued,” the companies said in a joint statement on Friday morning. It was a “collective decision,” media members were informed, and is “effective immediately.”

The companies called off what would have been a major bet days after Disney struck a deal with rival streamer Fubo.

Venu Sports, the streaming service backed by Disney, Fox and Warner Bros. Discovery, will not launch, the companies announced in a joint statement Friday. “After careful consideration, we have collectively agreed to discontinue the Venu Sports joint venture and not launch the streaming service.