To amplify the first live athletic competition at the Las Vegas landmark, the Ultimate Fighting Championship turned to Hollywood.
With billions at stake for its upcoming media rights deal, the Las Vegas-based fight promotion is creating its biggest ...
WWE Hall of Famer Jeff Jarrett heard running an event at The Sphere is very expensive. Wrestling fans continue to buzz about ...
Landmark event at Las Vegas venue brought in $22 million at the gate, and required a team of 500+ to create and produce.
The Vegas Sphere made $22 million from UFC 306, and Denver Nuggets guard Jamal Murray wants an NBA game to be played there.
UFC President Dana White was in the audience soon after U2 began its highly celebrated run at the Sphere last fall.
Expedia's new CEO Ariane Gorin discussed brand impacts and growth post-tech migration. JetBlue CEO Joanna Geraghty addressed ...
Dana White’s “love letter to the Mexican people” turned out to be a short film played inside Sphere during UFC 306. Check it ...
UFC 306 promised us an MMA event in which the venue itself was the star. The technological marvel of the Las Vegas Sphere ...
Photo by Rob Kachelriess It's time for the main event. From my perch in the back row of section 307, the mixed martial ...