Between an onslaught of mainline cars and a string of hot-selling Red Line Club exclusive online drops, Hot Wheels has been staying busy, and it's showing no signs of slowing down. Just the other day,

Mattel teams up with Ferrari NV to launch a new Hot Wheels collection featuring Ferrari's iconic road and race cars.

Mattel (NASDAQ:MAT) announced a new partnership with Ferrari (NYSE:RACE) at the Nuremberg International Toy Fair on Monday. The partnership is aimed at developing a comprehensive range of Hot Wheels products,

Hot Wheels and Ferrari are collaborating on model cars for the first time in 10 years. The new toy collection will feature classic cars and new supercars alike.

The rumors were true! And you'll soon be able to buy brand-new Hot Wheels Ferraris without paying a fortune to enjoy them.

For the first time in 10 years, Ferrari is returning to the Hot Wheels diecast collection.Mattel announced the news at the Nuremberg International Toy Fair, unveiling plans to release a full range of die-cast Ferrari models.

Today at the Nuremberg International Toy Fair, Mattel, Inc. (NASDAQ: MAT) announced a new Hot Wheels® partnership with Ferrari, the legendary luxury car manufacturer, to develop a full range of Hot Wheels products.

Since Hot Wheels’ birth in 1968, the two brands have created 26 die-cast models. This time around, the partnership will expand to limited edition Mattel Creations models, RC models and 1:64 scale die-casts available globally wherever Hot Wheels are sold.

Due to an exclusive licensing deal, Hot Wheels hasn't sold a Ferrari die-cast since 2014. That's finally changing.

It’s lights out and away we go for Hot Wheels as the toy firm launches a wide range of F1 cars and circuits for collectors and car-mad kids. Having announced an official partnership with Formula One in 2024 and released its first limited edition pack,